Evaluation

College Magazine Evaluation

Initially, one of my aims was to represent young, student social groups of both genders, attending college or university; in the age range of 17-24. I achieved this by applying the codes and conventions on the cover and contents page. I also made the model attempt to connect to this audience by age, fashion, style and emotion so it makes them feel more involved and want the magazine. I did this by using a regular, simple font to make it easier to read and understand by everyone of different intellectual abilities, attracting a broader range of readers.

Additionally, the colour scheme consists of green and brown throughout the magazine to create a house style. This makes it more sophisticated and professional to the readers - possibly attracting more intellegent readers or a secondary audience such as design students. Green and brown also represent nature and youth; it is mostly noticed by younger females as these colours are applied for most natural beauty products. They are also uni-sex colours so it will appeal to both a female and male audience.

Additionally, a media institution that might distribute my media product are any education industries such as colleges, universities or schools because the articles are aimed to be of interest to students. It also offers input into the magazine from students so it helps them gain experience in writing and media. Reprezent is a radio station located in London for young people; teenagers usually send in requests to advertise their talents, so that’s also a possibility for distribution of my magazine.

Mock Double Page Spread



Mock double page spread for my music magazine



Mock Contents



The mock contents page for my music magazine



Mock Front Cover

The mock front cover for my magazine

Font Analysis

Font Analysis

Lucida Handwriting

Lucida Handwriting is a calligraphy-type font which would usually be used to represent softness or success. This is because the flow of the handwriting is elegant and natural. It would mostly be seen in vintage books or scripts.

 Kristen ITC

Kristen ITC font appears as a young child or teen has scribbled on a piece of a paper. It could be used to represent something messy, casual or rebellious. On Wikipedia it is described as “an organic structure suggesting a child’s handwriting.”

Jokerman

Jokerman is a wild and energetic type font that looks like it’s been created in a carnival or arcade. Jokerman is a fanciful display font which exudes excitement and vitality.

Arial

Arial is associated with the Microsoft Software, Apple Mac and Microsoft Windows. Therefore it has to be simple and easily readable for a wide range of people.  It’s clean and refined to portray a professional appearance.

Matisse ITC

Matisse ITC font represents a lot of things, such as a character from a Japanese manga series. It is a font often used for Chinese shop names or channels. However, it also looks edgy and terror-like and is often used in horror films or stories to portray something scary.

Questionnaire Results

I surveyed 22 people with a questionnaire and these are the results; some questions allowed multiple answers. Firstly, as the survey shows, there was a greater population of people that weren’t influenced by a free gift than who were. However, for my magazine I will still include free offers and prizes to attract a bigger audience, as the number of people who said they were influenced by free gifts was a substantial amount.

Secondly, most of the people surveyed bought their magazines monthly and were also asked out of the following options, how often they preferred magazines to be published: weekly, monthly, seasonally or fortnightly. The final results illustrated that the majority preferred them to come out monthly. Therefore, my magazine will be published monthly as for both questions it was voted for the most.

Furthermore, a good number of people spent between £1.50 and £3.00 for a magazine. However, the selected fraction of individuals who bought magazines monthly spent over £3.50. Therefore, my magazine will be priced in the region of £3.50 to £5.00.

The front cover of my magazine will consist of bold, vibrant colours and be titled “Tuned.” This is because the survey exemplifies that most people would rather have a simple meaningful word than something catchy and cheesy. This is also a normal convention for a rock magazine. Moreover, when surveyed, the majority of the population stated that bold, vibrant colours caught their eye on a magazine as opposed to “black, white and one other colour” or “soft pastels.” Lastly, when the question “which of these would persuade you to buy a magazine?” was asked, then most of the population chose “the articles.” Therefore, I will ensure that my articles incorporate interesting stories or contain celebrity gossip.

Finally, the music genre of my magazine will be rock, as when surveyed, most people’s favourite was the rock genre.

Questionnaire

Here is a copy of my questionnaire that I used for my research. The results are above.